Chocolate coating, nougat stripes, spiked sole. Snickers and adidas have locked their first football-cleat collab — an Adizero Electric II dressed like the candy bar, confirmed on the official SNICKERS® × adidas page and reported by Sneaker News.
The pair runs a brown suede base with hairy tan suede Three Stripes for the nougat read, gold hardware, and a Snickers-style ADIZERO lockup under the plate. Snickers’ own campaign copy pegs retail for October 10; Sneaker News lists the adidas.com exclusive at $180 in limited quantity. A co-branded candy-bar sweepstakes runs through October 13 on snickers.com.
Update, October 9: Still on for tomorrow, Saturday, October 10, as a limited adidas.com exclusive at $180 (per Sneaker News and House of Heat). The Snickers sweepstakes stays open through October 13. Cleats that look like they'd melt in a hot car. Still not edible, no matter how hungry practice makes you.
It’s a clean Halloween-adjacent gridiron stunt: candy branding on a performance Adizero, with the brand-owned campaign film and stills already live ahead of the October 10 drop.
Key details
Model: Snickers × adidas Adizero Electric II football cleats
Retail: October 10, 2026 · $180 · adidas.com (limited)
Also: SNICKERS® × adidas bar sweepstakes through October 13 via snickers.com/adidas
Sources: SNICKERS® × adidas official campaign page; reported by Sneaker News; date and price also posted by House of Heat. Images: Snickers official campaign assets as-is (hero on-model; wide campaign banner gallery-only).
Browse adidas at ONENESS · SNICKERS® × adidas.
